METHODOLOGICAL SUPPORT OF THE PROCESS OF TEACHING THE BASIC CATEGORIES OF THE COMMUNICATIVE CODE IN A NON-LANGUAGE UNIVERSITY

This article describes the system of methodological support of the process of teaching non-philologists students in the discipline “Language communication in the professional sphere in Russian”. The scientific novelty of the study is to expand the understanding of the possibilities of methodological support for non-philological students in the process of teaching such basic categories of the communicative code as communicative purpose and communicative intention, the development of which is aimed at improving verbal business communication from the point of view of communicative culture, the realization of linguistic potential, increasing motivation for self-improvement of personal linguistic culture. The purpose of the study is to reveal the content of the teaching system in a non-linguistic university to the basic categories of the communicative code (communicative purpose and intention), which is effective in forming the conscious use of the norms of speech communication, which allows to increase the success of interaction in the business sphere. To achieve this goal, the Don State Agrarian University implements a training system that allows students to teach business goal-setting and methods of linguistic embodiment of communicative intention. This system consists of the following stages: the study of the theory of speech acts by J. R. Searle; teaching the specifics of linguistic stereotyping in the business sphere; teaching on “negative” language material; the practice of business communication. The author describes the forms of training that are practice-oriented in nature: linguistic experiment, educational discussions, creating a questionnaire for an interview with a professional, educational dialogue, business games. The presented system of methodological work helps to increase the degree of conscious, motivated attitude to the communication process, the aspiration of students to speech self-improvement.

communicative goal, communicative intention, communicative code, speech behavior, business communication, formation of communicative skills, verbal communication, development of linguistic personality, language communication, professional communication, speech self-development, norms of speech communication

Emelyanova O. B. Methodological support of the process of teaching the basic categories of the communicative code in a non-language university. Business. Education. Law, 2022, no. 3, pp. 457—463. DOI: 10.25683/VOLBI.2022.60.373.