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THE FORMATION OF E-COMMERCE AS THE BASIS OF COMPETITIVENESS OF BUSINESS ACTIVITIES

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PDF: Author(s): Bezdudnaуa A. G.,
Number of journal: 3(40) Date: August 2017
Annotation:

The article discusses the means of development of e-Commerce through search engine optimization (SEO) with the aim of improving the competitiveness of business activities. The analysis of the use of search engine optimization — SEO (Search Engine Optimization) — is a new way of arrangement of business activity in electronic business. SEO is a set of measures of technical and semantic nature for the purpose of enhancement of the search positions of the website. It is defined the set of measures that should improve the visibility of the website in the results issued by the search engine.

Keywords:

electronic commerce, business, search engine, Internet, e-business, website, economic effect, information technology, thematic index of citing, online shop, SEO organizations.

For citation:

Bezdudnaya A. H. The formation of e-commerce as the basis of competitiveness of business activities // Business. Education. Law. Bulletin of Volgograd Business Institute. 2017. No. 3 (40). P. 12–14.