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THE ROLE OF THE BANK SYSTEM IN THE INNOVATION DEVELOPMENT OF ECONOMY IN THE MODERN CONDITIONS

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PDF: Author(s): Korobova G. G.,
Number of journal: 2(19) Date: May 2012
Annotation:

The article has reviewed the issues reducing the role of the bank system in the economics development. It is justified that each functional component composing the entire economic solvency of the borrower is performing its role. Currently, when the activity of commercial banks is performed in the conditions of the competitive environment, the special role is played by the market (marketing) solvency of the borrower. The marketing solvency characterizes the competitive positions of the company at the market that guarantees the high degree and effective level of the sold product and the demand for the services. The results of the marketing analysis of the company activity are valuable for making decisions regarding the possibility of the credit providing.

Keywords:

banking system, bank risks, bank organizational structure, bank competition, bank monitoring, crediting ability of the bank borrower, crediting agency, innovation development of economics, risk, marketing solvency

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