Algorithm for creating infographics and its intentionality

The article has revealed such main intentions of inforgraphics as informing and influence. Intentionality of onfographics has been disclosed in its orientation, main and auxiliary goals that are specified by the situation of its application. It has been determined that the effective functioning of infographics depends on identification of its target audience and its main purpose. In order for infographics to be successful the sender shall answer the questions: who, what, when, from where, why and how much. The described intentions of infographics and the algorithm of its creation are universal and are applicable in different genres of media discourse. The article has differentiated main infographical media-manipulations with the content, characters, images, form, body (posture, gestures, facial expressions and etc.), color, in time and in space (plan, perspective, arrangement).

infographics, media discourse, intentions, intentionality, informing, influence, audience, sender, algorithm, linguistics