Generation and perception of the media script in the modern wedding media performance

This article discusses the relationship of the wedding media performance with the language consciousness, namely the peculiarities of generation and perception of the media script and the types of media presentation of wedding events. The continuity of form and content of the media text reveals the linguistic interpretation of the media script of the sender. The media script in the modern media performance is realized in the media text by means of verbal markers (temporal, local, role, behavioural), which help to create an image of scenes (participants, time, place) and their sequences. The media text analysis in the event aspect assumes modeling and interpretation of the media script. The situation or the event is reflected in the media text through the prism of the individual perception of its author and depending on his communicative and pragmatic intensions. Three main types of media representation of ontological reality are defined: reflection, reconstruction, myth. The media presentation of the wedding performance serves as the poly-optional activity of modeling the real wedding events and defines the efficiency of mass media.

media script, wedding performance, media presentation, generation, perception, consciousness, reflection, reconstruction, myth, linguistics, communication